Date: Wednesday, May 18 (Main Conference Day 2)
Start Time: 10:50 am
End Time: 11:20 am
Few markets are as impactful to the future of the semiconductor market than advanced driver assistance systems (ADAS) and the evolution of autonomous driving (AD). At the heart of the race toward AD is the concept of reshaping the car’s embedded systems around the capabilities of new AI processors, versus evolving embedded systems shaped around the evolving hardware, sensors, and customer attitudes toward the current household car. We present Yole Développement’s market analysis of this shift, covering the competitive landscape within classic processors, the emergence of AI acceleration coprocessors, the evolution of the AI-enabled SoCs and high-performance centralized platforms. We will also discuss market drivers such as sensor diversity, memory, power, cost, reliability, and the competitive landscape between the household car and mobility-as-a-service (MaaS).